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Training

Hands on, practical, useful… Training for every stage of your professional life and product management career

Our courses are available in self-study, public and private formats.

View our public training calendar.


Training Courses

  • Optimal Product Management and Product Marketing™ Training Course Logo

    Optimal Product Management and Product Marketing Training Course

    $ 1,995.00

    Learn All Aspects of the Product Lifecycle to Become a Highly Effective Product Manager and Product Marketer

    Optimal Product Management and Product Marketing™ is a three-day course that teaches students the foundation, knowledge and skills that are necessary to be a highly effective Product Manager or Product Marketing Manager. Through a combination of lectures, discussions and intensive hands-on exercises, attendees will learn about all aspects of how to effectively manage products throughout the entire Product Lifecycle and how it applies to their current and future roles. The course is appropriate for both new Product Managers and Product Marketing Managers who need to learn the foundational skills and knowledge of their profession, as well as more senior Product Managers and Product Marketers who want to brush up on their knowledge of the profession and want to learn about the most current trends, best practices and up-to-date methodology. It is the companion course to the one-day People Skills for Product Managers and Product Marketers course which teaches the influencing and productivity skills that are critical for establishing product leadership within an organization.

    Become a great Product Manager and Product Marketer!

    • Gain the skills and tools necessary to succeed
    • Learn the entire Product Lifecycle and how to apply it to your products
    • Use the learning from this course as a foundation for the rest of your career

    Have a group of 5 or more? Learn About Private Customized Training.

    Select the date and location to reserve your seat


  • People Skills for Product Managers and Product Marketers Training Course

    People Skills for Product Managers and Product Marketers

    $ 695.00

    People Skills for Product Managers and Product Marketers™ Teaches You How to Communicate, Negotiate, Influence and Work Productively Within Your Organization

    Have you ever wondered what makes one Product Manager or Product Marketer good, yet another one truly phenomenal? Have you noticed that in many organizations there seem to be one or two Product Managers or Product Marketers that stand out FAR above the crowd? What is it that they do that is different than their peers? And as a Product Manager or Product Marketer, or a manager with a team, how can you understand the key to rising above the crowd and significantly increasing the influence you have over your product’s success? Discover what some Product Managers and Product Marketers are doing differently that makes them truly phenomenal. Learn how to rise above the crowd and significantly increase the influence you have over your product’s success.

    Stand out as the best Product Manager or Product Marketer in your company!

    • Gain an increased level of confidence about how to do your job
    • Avoid common mistakes and career-limiting moves
    • Influence your team and step up as a leader

    Have a group of 5 or more? Learn About Private Customized Training.

    Select the date and location to reserve your seat


  • Agile Excellence for Product Managers Product and Owners Training Course

    Agile Excellence for Product Managers and Product Owners Training Course

    $ 1,995.00

    Learn How to Be a Highly Effective Business and Team Leader in Agile Development Environments and Get Certified!

    This two-day course teaches students the foundations of Agile and how a Product Manager and Product Owner should interact with each other and engineering teams. The training covers all of the content found in Product Owner certification training courses plus Agile Product Management and team leadership skills. Students will learn the skills needed to succeed with any flavor of Agile: Scrum, XP, Kanban, Lean and Hybrid Agile processes. The highly interactive and extensive exercises used in a small class setting will bring to life techniques needed to align Agile teams with market demands. The goal is to develop excellent Agile skills that will lead to successful and profitable products.

    Become Great at Agile Product Management and Product Ownership. Then Get Certified!

    • Work more effectively with your Agile development teams
    • Increase your effectiveness as a Product Manager, Product Owner and/or team contributor
    • Earn the Agile Certified Product Manager and Product Owner™ (ACPMPO) worldwide-standard credential

    Have a group of 5 or more? Learn About Private Customized Training.

    Select the date and location to reserve your seat

    Also available as an online self-study course.


  • Certified Product Manager™ Training Course Logo

    Certified Product Manager Exam Intensive Prep Training Course

    $ 1,620.00

    Become a Certified Product Manager: Stand Out From the Crowd and Prove Your Mastery of Product Management

    This two-day in-person course consists of a day and a half of class time followed by the certification exam on the afternoon of the second day. It provides an intensive review of concepts to help students prepare to take the exam to earn the Association of International Product Marketing and Management (AIPMM) prestigious Certified Product Manager (CPM) credential.  It is appropriate for those who have extensive Product Management experience and/or have taken the 280 Group’s Optimal Product Management and Product Marketing three-day in-person course. Students review the key concepts and terminology used in the exam as well as strategy for answering the exam questions and a Q&A for anything else they want to review.

    Become a Certified Product Manager

    • Demonstrate a thorough understanding of theoretical and practical Product Management concepts, principles and terminology
    • Establish additional credibility with your team and peers
    • Stand out from the crowd when looking for your next job opportunity

    Have a group of 5 or more? Learn About Private Customized Training.

    Select the date and location to reserve your seat

    • No courses are scheduled at this time. Check back soon.

  • Certified Product Marketing Manager™ Training Course Logo

    Certified Product Marketing Manager Exam Intensive Prep Training Course

    $ 1,620.00

    Become a Certified Product Marketing Manager: Stand Out From the Crowd and Prove Your Mastery of Product Marketing

    This two-day in-person course consists of a day and a half of class time followed by the certification exam on the afternoon of the second day. It provides an intensive review of concepts to help students prepare to take the exam to earn the Association of International Product Marketing and Management (AIPMM) prestigious Certified Product Marketing Manager (CPMM) credential. It is appropriate for those who have extensive Product Marketing experience and/or have taken the 280 Group’s Optimal Product Management and Product Marketing three-day in-person course. Students review the key concepts and terminology used in the exam, as well as strategy for answering the exam questions and a Q&A for anything else they want to review.

    Become a Certified Product Marketing Manager

    • Show an in-depth understanding of theoretical and practical Product Marketing methods
    • Gain additional credibility with your peers and team
    • Stand out from the crowd and open up new career opportunities

    Have a group of 5 or more? Learn About Private Customized Training.

    Select the date and location to reserve your seat

    • No courses are scheduled at this time. Check back soon.

  • Leadership for Product Managers™ Training Course Logo

    Leadership for Product Managers Training Course

    $ 1,295.00

    Lead Your Team, Stakeholders and Product to Maximum Success

    Have you ever wondered how to become an amazing leader in Product Management and Product Marketing? What would it take – and what would you gain in your work – if you were able to make the leap into becoming a powerful, product-focused leader? This one-day course will help transform you into a highly effective and dynamic Product Management leader in your company. Through a combination of lectures and extensive hands-on exercises you will learn to apply your specific strengths as a leader, to exert more influence in your organization. You’ll learn how to more effectively lead those over which you have no formal authority and you’ll leave the course with a concrete plan of action to apply what you have learned.

    This Course Is Only Available For Private Training Delivery For Groups Of Five Or More

    Learn More

  • Intro to Product Management Training Course Logo

    Intro to Product Management Training Course

    $ 995.00

    Learn the Fundamental Concepts of Product Management

    Introduction to Product Management is a one-day course for new Product Managers and those interested in moving into the profession. Through a combination of lecture and hands-on exercises, attendees get a basic overview of the Product Management role and corresponding strategic and tactical responsibilities. Attendees will leave the class with a clear understanding of the role and its importance to business, learn the basic tasks and overall Product Lifecycle that every Product Manager should follow, and gain a foundation for success in the role.

    This Course Is Only Available For Private Training Delivery For Groups Of Five Or More

    Learn More