The Optimal Product Management Blog

Whole Product Concept is discussed in this article and will help guide you through the holistic experience of your product – and might just help your product and ...

Check out our new training option, Certified Product Manager – Virtual Instructor Review: SEE VIRTUAL SESSIONS We are excited to announce a new blended learning option that supports ...

Get the results from the largest study on Product Management skills to date. GET THE REPORT In late 2018, 280 Group conducted its most ambitious and comprehensive survey ...

This post describes the fifth phase in the Optimal Product Process: Launch. Download the entire Optimal Product Process E-Book 3.0: CLICK HERE Breaking the “If we build it, ...

The importance of product backlog management is discussed in this article along with our top tips for backlog optimization. A product backlog is an essential component for your ...

For our next installment of the Women in Product Management Series I interviewed Jeannie Griffin, Vice President of Products and Technology Solutions at BCD Meetings and Events. To ...

Our top customer journey mapping tools discussed in this article will help guide you to better results for your customers – and they just may be the key ...

This post describes the fourth phase in the Optimal Product Process: Qualify. Download the entire Optimal Product Process E-Book 3.0: CLICK HERE As the end of development nears, ...

For our next installment of the Women in Product Management Series I interviewed Liz Buderus, Vice President of Product Management at Epsilon. To read the entire series on ...