The Optimal Product Management Blog

Product Management Roles: Whose Job is it? [+Webinar]
Join our webinar on March 11th so you can gain even more insight into the Product Manager’s responsibilities amongst many stakeholders, and how and when to apply RACI and DACI methodologies for maximum impact in managing your products through their ...
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The Latest

Trailblazing Women in Product Management: Padmashree Koneti, VP Product Management at Limeade
For our next installment of the Women in Product Management Series, I interviewed Padmashree Koneti, VP of Product Management at Limeade. View the full list of this blog ...
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New McKinsey Report Spotlights Product Management and Other Reskilling Efforts in Response to Market and Technology Trends
The following insights have been drawn from the McKinsey & Company report: Beyond hiring: How companies are reskilling to address talent gaps, 2020. Rapid market and technology changes ...
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7 Reasons Why Products Fail
What is product failure, anyway? Not all failures are catastrophic where the product is pulled from the market and the company goes out of business. Most are partial ...
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Qualitative Research — You Asked, We Answered
This month, we presented the webinar, Fueling Your Product Strategy with Qualitative Research. You can view the accompanying blog post as a primer to learn about how you ...
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Wrangling Insights From Your Qualitative Research [+Webinar]
To learn about this topic more in-depth, watch our on-demand webinar: Fueling Your Product Strategy with Qualitative Research. Download the Customer Site Visit Canvas to help you quickly ...
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6 Products that Successfully Sailed the Storm of 2020
Sink or Swim The COVID-19 pandemic has been a devastating storm for many, as the American economy suffered some big blows (especially for small businesses). Those in the ...
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Systems Thinking, Part 1: Building Product Resilience to Bypass Disaster
In this 3-part series, we will look at how to apply elements of systems thinking to the problems of resilience, sustainability, and leadership in Product Management. When the ...
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Product Manager Salary [2021 Data]
This article details general Product Manager salary data based on salary information reported by Salary.com and Hired.com in January 2021. Status of the Job 2021: Product Manager Interest ...
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Product Management Recruiting: 6 Tips to Accelerate the Process
Product leaders in need of extraordinary talent rarely find themselves in a position where they are afforded ample time to recruit, evaluate, hire, and ramp-up a new Product ...
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