Best Product Management Training Courses from 280 Group

You’ve Decided to Take a Training…

Congratulations! You are on your way to becoming more effective in your work and advancing in your role. With any of our courses, you’ll walk away with proven and practical tools that you can apply to your role on Day One back at work. You want to build better products. And that’s our very mission: to help you build products that matter.

Opportunity for Certification

Look, we understand: certification alone will not get you hired or guarantee you’ll advance in your career.

BUT, you can’t deny its benefits and the doors it may open for you. Becoming Certified demonstrates you are committed to the product management discipline and gives you professional credibility in your field. It shows you have the desire and ambition to keep learning, and that you want to advance in your career. After speaking to many hiring managers over the years, we’ve heard consistent feedback that they see candidates who take training and earn certifications demonstrate an important desire to go beyond just on-the-job work experience to improve their skills. It’s about both the typically stronger skills and passion for learning and improvement that hiring managers find in these candidates.

That’s why each of our training courses includes a one-year membership with the Association of Product Marketing and Product Management (AIPMM) and the opportunity to take the corresponding Certification exam. While other training companies may offer their own “certifications,” 280 Group courses prepare you for an independent, third-party industry-standard certification with AIPMM. As the professional association for product practitioners worldwide, AIPMM is the certifying body for those individuals, spanning 75 countries around the globe.

Added Bonus: Each AIPMM membership includes a personal Resume Review session to get you primed for your next job search. Our tip – after landing the interview, check out our guide to jumpstart your interview prep, Product Manager Interview: How to Get Hired.

Which is the Best Course FOR YOU?

280 Group offers three comprehensive training courses to up-level your skills. Course offerings include Optimal Product Management and Product Marketing (OPM), Digital Product Management (DPM), and Agile for Product Managers & Product Owners (APMPO). Each course serves a different product function and role and is offered in several learning styles to accommodate your needs.

Love the options but not sure which is the right fit for you? Check out our guide below to match your needs with the concepts and topics covered by each course.

Training Emphasis: Foundational and Strategic

Optimal Product Management & Product Marketing Course

When you need a comprehensive understanding of the Product Management and Product Marketing roles, gaining the right knowledge, tools, and skills to build products that matter, choose OPM.

Using our flexible and comprehensive Optimal Product Process™, you’ll learn to manage products effectively at each stage of the process. On the job, many PMs and PMMs find their roles get muddled. If you find your roles and responsibilities are unclear, this course will clarify the tasks for each and show you how the roles work effectively together.

What you’ll get out of this course:

  • Full Product Life Cycle: fill in gaps and upgrade your tools and skills by reviewing all of the important PM tasks from idea to retirement/upgrade.
  • Strategy: refresh your knowledge and learn new tools to make the best product and product portfolio decisions
  • Real & Flexible: be able to work with Development teams using waterfall, Agile, or a combination of both

Roles that benefit from this course:

  • Current or aspiring Product Managers
  • Current or aspiring Product Marketing Managers

Get a Glimpse of the course:

Learning Styles available:

  • Live Online
  • Self-Study
  • Self-Study with Virtual Instructor Review
  • In-Person
  • Private Custom Training

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Training Emphasis: Digital Innovation

Digital Product Management Course

When you need a focused set of the latest skills, concepts, and processes used by successful Digital Product Managers to satisfy customers’ ever-increasing expectations of digital products, choose DPM.

If you are a Product Manager at a company that develops digital solutions for sale or internal applications, this course will help you develop the necessary skills. Working at the speed of digital requires you to rapidly evolve your product. You’ll need to learn digital-specific techniques to do this effectively. This course will provide you with the skills necessary to be as efficient as possible with your digital products.

What you’ll get out of this course:

  • Customer-Driven: identify the right customer success metrics to make the best product improvements
  • Rapid Evolution: know how to lead teams that design, develop, measure, learn, and deliver product increments that meet business goals and satisfy customer needs
  • Digital Collaboration: learn how to work more effectively with UX and Development teams using Lean Canvas and Design Thinking methodologies

Roles that benefit from this course:

  • Current or aspiring Product Managers who work with digital products
  • Digital Product Manager within the IT (or business) organization looking to transition from project-based to product-based development
  • Product Managers in organizations looking to undergo a Digital Transformation to better take advantage of digital technologies

Get a Glimpse of the course:

Learning Styles available:

  • Live Online
  • In-Person
  • Private Custom Training

GET STARTED

Training Emphasis: Agile Methodology

Agile for Product Managers and Product Owners Course

When you need a practical overview of Agile methodology uniquely designed for Product Managers and Product Owners, choose ACPMPO.

If your development organization is using Agile development methods, you’ll need to learn how PMs and POs can work together to build better products. These roles can become unclear when working with their engineering teams. In this course, you’ll learn in-depth the roles and responsibilities for each, and how you can best work to be highly effective.

What you’ll get out of this course:

  • Provide Leadership: increase your understanding of how a Product Manager can best enable a successful Agile team
  • Unleash Agile: learn how to get the proper benefits from an Agile team to build better products, faster

Roles that benefit from this course:

  • Current or aspiring Product Managers and Product Owners working with Agile

Learning Styles available:

  • Self-Study
  • In-Person
  • Private Custom Training

GET STARTED

For a quick comparison view of all three featured courses, check out our course chart below:

Becoming Your Partner

In each of our courses, we aim to empower you with the knowledge, tools, and product processes to optimize your role. The more effective you become, the better products you’ll build. The better your products are, the more you’ll advance in your career. We want to see you through this journey, as a partner. We encourage all of our students to keep engaged with us as you continue to drive success with your team using the skills and knowledge learned. And, if you need help, we’re here for you.

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