Product Management

Creating Team OKRs that Inspire and Drive Value
From OKR’s to North Star If you’re like many other Product leaders, you recognize the importance of setting the direction for your team with Objectives and Key Results (OKRs). But are you achieving the desired results? Are you tracking the ...
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The Latest

Jobs-to-Be-Done: A Guide to Maximizing the JTBD Approach
What does an Iron and an iPod have in common? On the surface, not much. But each was “hired” to a job for the customer. The Jobs-to-Be-Done (JTBD) ...
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Featured Product Management Consultant: Bill Haines
How and why did you break into Product Management?  Having started my career as a beer marketer, I needed some way to redeem myself!  My time with Anheuser-Busch ...
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From Outputs to Outcomes, Achieving Success with OKRs [Video]
Perception of the Product Manager  I’ve worked in the product space for almost 20 years. In every organization I’ve been a part of, one of the biggest challenges ...
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Behind the Product: Nasa SLS vs. SpaceX Starship
Waterfall vs. Agile — The race to deep space!  NASA and SpaceX are pioneers in 21st-century deep space exploration. Both companies claim to be creating the most powerful ...
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How to Step into Leadership and Grow a Winning Product Team
How to Step into Leadership and Grow a Winning Product Team 
Transitioning into a leadership role after years as a rockstar Product Manager is exciting – but it’s no easy task. In your new position, you’ll be responsible for ...
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Trailblazing Women in Product Management
Trailblazing Women in Product Management: Sneha Narahalli, Vice President, Head of Product at Sephora
For our next installment of the Women in Product Management Series, I interviewed Sneha Narahalli, Vice President, Head of Product at Sephora. To read the entire series on ...
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Spend More Time in the Problem Space
To Influence Product Development, Spend More Time in the Problem Space
Product Managers are, by nature, problem solvers – and sometimes, they may jump into talking about solutions before fully understanding the problems that a product is attempting to ...
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Behind the product CNN+
Behind the Product: Why CNN+ Failed
In our “Behind the Product” series, we discuss examples of products or services that highlight a particular Product Management concept or principle. As Product Managers, we’re constantly watching ...
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3 Methodologies to Making Data the Heartbeat of Your Business
The more your business leverages data, the better equipped you are to operate efficiently, make informed decisions, and develop products and services that meet the needs of your ...
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