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PR is More Than A Press Release
PR Does Not Stand for “Press Release” – B2B Marketing Rules
In this special video, 280 Group Founder and CEO, Brian Lawley, talks with Consultant/Trainer, Bill Haines, about an invaluable system he invented. Bill is going to explain the basics of the Individual Skills Assessment for Product Managers. Often times at ...
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The Latest

Assessment of Product Manager Skills
Assessment of Individual Product Manager Skills
In this special video, 280 Group Founder and CEO, Brian Lawley, talks with Consultant/Trainer, Bill Haines, about an invaluable system he invented. Bill is going to explain the ...
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New Product Manager Job
Start Fast at a New Product Manager Job
This video features Pamela Schure, the Director of Products and Services at 280 Group, and JF Oullette, a Product Management consultant and professor. They are discussing how to ...
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Women in Product Management Sarah Hatfield
Women in Product Management: Sarah Hatfield, VP Product Management at OnProcess Technology
For our fourth installment of Women in Product Management Series, I interviewed Sarah Hatfield, VP Product Management and Client Solutions at OnProcess Technology. To catch the entire series ...
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Product Management Nightmares
Product Manager Nightmares and Horror Stories
Happy Halloween They may not have a catchy theme song like the Ghost Busters, but Product Managers are no strangers to scary situations. To celebrate the spookiest of ...
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3-Strategies-for-Pitching-Product-Management-Ideas
3 Strategies to Pitch Product Management Ideas
For this video, 280 Group CEO and Founder, Brian Lawley, talks with Bill Haines, who is not only a Product Management Consultant and Trainer, but an expert in ...
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End of the product lifecycle
Issues Faced at the End of the Product Lifecycle
280 Group’s Director of Products and Services, Pamela Schure is here to talk with Consultant and Trainer JF Ouellette about the end of the Product Lifecycle. Specifically, Pamela ...
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Women in Product Diana
Women in Product Management: Diana Benli, VP Product Management at Cognizant
For our third installment of the Women in Product Management Series I interviewed Diana Benli, VP Government Programs Product Management at Cognizant in the TriZetto Healthcare Products Group. ...
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Alpha Product Management Survey
Alpha Product Management Survey Results
If you haven’t read it already, the Product Management Survey results from Alpha are well worth the read. You can download a copy of the Product Management Survey ...
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Women in Product Management Sarah Gaeta
Women in Product Management Series: Sarah Gaeta, VP and General Manager at Tivo
As a continuation on our series of interviews with women leading product management teams, I reached out to Sarah Gaeta, currently VP and General Manager in Software and ...
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3 Tests for Great Product Messaging
3 Tests for Great Product Messaging
In this new video and blog post we discuss something that is exceedingly important in the product world: messaging. For this topic we have brought in one of ...
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