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Product Review Program Toolkit

$ 99.00

Training and templates to give you the best chance to run a great product review program

Learn how to get excellent product reviews and execute a high-impact product review program.

Plan and execute a high-impact product review program

  • Get the budget and executive buy-in you need
  • Give your product the highest chance of getting great reviews
  • Leverage the learning from dozens of product review programs
  • Avoid common pitfalls and mistakes

Save time

  • No need to create your own plans and templates from scratch
  • Click-and-type templates

no risk money back guarantee

Product Description

Getting great product reviews requires more than simply sending out a reviewer’s guide—it requires a well-planned product review program. Based on 20 years of experience of running dozens of product review programs, the toolkit teaches best practices allowing you to:

  • Get the best possible reviews
  • Position your product to win against competitors
  • Create “buzz” with customers and the industry
  • Increase sales and revenue
  • Support your other marketing programs
  • Save time: run a review program with less effort
  • Give your product the best chance of success

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280 Group Product Management Toolkit Comparison Chart Small

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Nominated for the AIPMM “Excellence in Product Management Tools” award!

What’s Included

Training, templates and a 30 minute consultation to help you get great product reviews!

  • Instant Electronic Download!
  • Narrated presentation teaches you how to plan and execute an effective product review program and avoid common mistakes
  • Top 10 ways to get great product reviews white paper
  • 15 fully customizable templates for Microsoft Office – add your company logo and other information
    • Reviewer’s Guide and samples
    • Product Review Program Plan
    • Competitive Product Comparison
    • Reviewer’s Kit Cover Letter
    • Roles and Responsibilities Matrix
    • Reviewer Tracking database
    • Product Review Program NDA
    • Product Review Program FAQ
    • Press Release and background template and sample
    • Press and Reviewer Kit Checklist
    • Company Backgrounder
    • Competitive Product Comparison
    • Press and analyst Presentation
    • Testimonials and Success Stories samples
    • Competitive Comparison
    • How to Write Features and Benefits guide
    • Press Release guidelines
    • Press and Analyst Launch Timeline guide
  • 30 minute consultation with the 280 Group
  • Money Back Guarantee!


Examples of what’s included with this toolkit

Toolkit FAQ

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Single User License

All products are governed by a single user license and may only be used by one person. If others wish to use it, they will need to purchase their own copies. Multiple user and site licenses are available—please contact us for details.