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Introduction to Product Management

Learn the Core Concepts of Product Management and Why It’s Important For Your Product and Business

Introduction to Product Management™ is a one-day course that gives an overview of Product Management and covers a sub-set of our three-day flagship Optimal Product Management and Product Marketing training. Topics include the rising importance and role of Product Management, the Optimal Product Process, typical goals and tasks in each phase of the Product Lifecycle and how Product Management relates to other company
functions. Through a combination of lecture and hands-on exercises, attendees get a basic overview of the Product Management role and corresponding strategic and tactical responsibilities.

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Course Info - What's Covered

  • Skill Level

    • Beginner

  • Topics Covered

    • Sub-set of our three-day course: Optimal Product Management and Product Marketing
    • Intro to the Optimal Product Process and the seven-phase Product Lifecycle
    • Typical goals and tasks for each phase in the Product Lifecycle
    • How Product Management relates to other company functions

  • Time Commitment

    1 Day – 8 Hours

  • Course Format

    In-person Training – Lectures, discussions and intensive hands-on exercises

  • Certificate

    Provided to each attendee at the end of the course

  • Price

    Call us at +1.408.834.7518 or Contact Us

Who This Course Is For

  • New Product Managers
  • People who want to become Product Managers
  • Stakeholders and people who work with Product Management

What You Will Learn

This course teaches the foundational knowledge necessary to understand Product Management, including what it is, why it benefits your company, and for other stakeholders, how to work more effectively with your Product Management team.

  • Topics Include:

    • The rising importance of Product Management in great companies
    • What the role of Product Management is (and isn’t)
    • How Product Management relates to other company functions
    • The Product Lifecycle and Optimal Product Process
    • Typical goals and tasks in each phase of the Product Lifecycle

  • What’s Included with the Training

    • Printed copies of all materials and slides used in the course
    • Certificate of completion for “Introduction to Product Management”

Course Goals

    • Gain foundational knowledge of the role and importance of Product
      Management
    • Understand what Product Managers do
    • Learn the basics of the Product Lifecycle and Optimal Product Process

Frequently Asked Questions

Do you have experience with training in my industry?

Yes! We have done training with companies from every major industry. Our training and process is flexible and can be applied to any product and industry. Additional customization can be done in order to make sure we address challenges specific to your industry.

How many participants are in the training?

We prefer small class sizes to maximize interaction and learning. Typical class sizes are from 6 to 20 participants.

Can this course be held onsite at my offices?

Absolutely. Our preferred method is to train your team onsite!

Can this course be customized?

Of course! We can work with you to ensure that the content is tuned to your particular leadership situation, team size, and company culture.