Senior Principal Consultant and Trainer
Greg Cohen is a Senior Principal Consultant with the 280 Group and a 15-year Product Management veteran with extensive experience and knowledge of Agile development, a Certified Scrum Master, and former President of the Silicon Valley Product Management Association. He has worked and consulted with venture startups and large companies alike, and has trained product managers and product owners throughout the world on Agile development, road mapping, feature prioritization, product innovation, product life cycle process and product management assessment. Greg is the author of the books Agile Excellence for Product Managers and 42 Rules of Product Management, as well as a speaker and frequent commentator on product management issues. Greg has a background in B2B software and Software-as-a-Service (SaaS) including spend analysis, business analytics, contract management, network security, and medical technology. Prior to consulting, he has managed over a dozen products from concept through deployment and end of life for Silicon Valley Companies such as Instill (acquired by iTradeNetworks) Idealab!, and Pandesic (a joint venture between Intel and SAP.) Greg earned an MBA with honor from Babson College and a Bachelor of Science in Mechanical Engineering with second major in Electrical Engineering from Tufts University.